You can see the new Tailrank video feature in the screenshot below:
There are a bunch of additional small changes here including the ability to view river of news and breaking posts per category. Here’s the tech breaking news page. All of these have RSS feeds of course. We’re also working on some new super cool features which will be coming out in the following weeks so stay tuned.
This is a hilarious video and a great marketing idea by a ‘web-centric’ company using a very popular online website and offline Icon to reach a broad audience of ’soft-users’.
‘Soft-users’ is a term I use to refer to Internet users that just use the web for 1-3 purposes and maybe even know about 5-10 sites at most. These users are slow to adopt new technologies and sites and usually blockbuster brands are needed to raise their awareness e.g. Yesterday: Yahoo!, Hotmail, AOL; Today: Google, YouTube, and MySpace.
In this case Flock used YouTube as a vehicle for their marketing program. Great job and funny enough that it could become viral given the right set of circumstances
